EDITORIALS

Over the past 10 years we have written hundreds of editorials in an attempt to strengthen the retailers of our industry. Editorials are an important part of any magazine as they engage your buyers and keep them close to your ads. It’s my opinion that our editorials have been fairly generic in the past but moving forward you will see that we are going to be far more aggressive about the type of stories we run.

This is good news for our advertisers.  As we begin addressing issues that are of concern to our readers and start talking about issues that may be controversial readership is bound to go up. When readers can’t wait to see what they will find in the next issue you can bet you will see better performance out of your ads.

IF YOU HAVE COMMENTS OR WOULD LIKE TO REQUEST A SPECIFIC EDITORIAL PLEASE CONTACT US.